Made with Hand and Heart in Sunny California

la chocina collab

La Jefa Apron

In many Spanish-speaking Latinx cultures, La Jefa is a term meaning “a woman boss” used to address a matriarchal figure, whether a mother, community leader, or woman business owner. For Mother’s Day, BlueCut teamed up with La Cocina to create an apron that honors women who are the “boss” of their professional and home kitchens, with 20% of proceeds from the sale of each apron benefiting the non-profit organization’s food hall.

Located in San Francisco's Tenderloin neighborhood, the La Cocina’s Municipal Marketplace offers a safe, low-risk, and low-cost path for low-income women-of-color and immigrant women entrepreneurs to start a successful food business.

20% of proceeds from the sale of each apron benefits La Cocina’s Municipal Marketplace.  Pre-orders will be fulfilled on April 25, 2022, which will arrive just in time for Mother’s Day!



La Jefa features:

  • 100% cotton denim apron in gray and indigo
  • Blush accent stitching, antique brass hardware, and navy blue and blush cotton straps
  • Digitally printed to mimic embroidery of La Jefa and La Cocina’s iconic bird holding a spoon, signifying the "flight" of these businesses launching independently and in pursuit of economic freedom
  • Two large waist pockets and one small chest pocket

About the La Cocina Municipal Marketplace

Located in San Francisco's Tenderloin neighborhood, the La Cocina Municipal Marketplace offers economic opportunity for six working-class women-of-color and immigrant women entrepreneurs, a safe and accessible space with delicious and affordable food for Tenderloin residents, and an innovative model for conscious, community-led development in inner cities. Much like La Cocina’s incubator kitchen, the Marketplace offers a path for low-income entrepreneurs that lowers the barriers to entry, mitigates risk via a shared cost of maintenance, increases equity in business ownership, and creates more assets for the owners, enabling them to pass on lower costs to consumers and make cities more livable.